live event schedule
10:00AM
IRD2024 AI & Creative Industries Webinar
3:00PM
IRD30 Riddims & Resistance Roundtable
8:15PM
IRD30 LunaLyte
Drone Show
Each year, we have focused on a chapter of Jamaica’s rich musical history:
This year, International Reggae Day (IRD) proudly celebrates its 30th staging since its inception in 1994 in Kingston, home of Jamaican music, under the theme "30 Years of Riddim and Resistance." As we mark this milestone, we spotlight the past three decades of the brand that has helped to promote Jamaican music culture and its global impact. We reflect on the
global significance of Reggae music as a powerful soundtrack of resistance and a messenger of love and unity, resonating deeply with people around the world.
IRD was born from this profound connection, inspired by Winnie Mandela's moving address to Jamaican women during her official visit to Jamaica with her husband Nelson after his release. We invite all lovers of Jamaican music to join us in celebrating its rich legacy, honoring the enduring influence of Reggae on global movements for change, unity, and love.
IRD invites media, bloggers, the international Jamaican music industry, and fans of Jamaican music around the world to join us on JulyOne, as wesalute Jamaica's rich musical legacy.
CALL TO ACTION
Media Around The Globe
& FANS On Your Platforms
COME TOGETHER
@ 11:30AM JA TIME
Today, on International Reggae Day, let's all pause at 11:30 AM Jamaica time, for the Global #IRD Pull Up to honor Reggae music - the soundtrack of resistance, resilience, and universal love that continues to resonate and influence around the globe.
We invite all media worldwide and fans to synchronise and play in sequence:
● Bob Marley’s "One Love"
● "Here I Come" as a tribute to Dennis Brown, whose memorial also falls on July 1st
● “Reggae Bring Back Love” in honour of the late Peetah Morgan from IRD Ambassadors Morgan Heritage
Reggae fans - use the hashtags #One Love and #IRDPullUp
Share your messages of love, unity and hope
Let us find unity and strength through the timeless words and music of Bob Marley, Dennis Brown, and Peetah Morgan. #OneLove.
Message from Cedella Marley
On behalf the Marley family
24
HOUR
GLOBAL MEDIA FESTIVAL
Media all around the world have planned their special programming around JulyOne. Here are some of our endorsed media partners and who have submitted their activities planned for JulyOne.
LISTEN • WATCH • DOWNLOAD • SUPPORT
IRD2024 ENDORSED MEDIA HOSTS
Jamaica | Colombia
Ghana | United States
United Kingdom